5 Things Photographers Can do to Avoid Burnout

In the wake of the dumpster fire that was 2020, many photographers face another challenge; trying to schedule 2020 clients into 2021 because of reschedules. Yeah, that really sucks. Back in The Before Times (TM), being a photographer was already pretty damn stressful. Add in a world-wide pandemic, and it’s a shitshow of epic proportions…

Case Study – How This Boudoir Photographer Used Outsourcing To Make An Additional $16k Per Month

In this interview, I chat with one of my boudoir photographers – Juli from Cleveland Fine Art Boudoir – about her experience with outsourcing. We talk about: What hesitations she had How she overcame them How she used photography outsourcing to transform her photography business and propel it into the business she always wanted She…

Want Clients To Stop Ghosting You? Try This:

A few years ago, I was really getting frustrated with the number of clients that would ghost me. I took the time to create a personable, detailed email response to their inquiry, and poof! they disappeared faster than my will to resist grabbing a pint of Ben & Jerry’s as I walk past the frozen…

cheetos by a window

Why Photographers Shouldn’t Edit Their Own Photos

By just typing the title of this blog post I can hear the collective buttholes of the photography industry puckering. I also can’t wait to get a bunch of angry comments from photographers claiming how ‘real photographers’ don’t outsource, and how it makes you a sham of a photographer if you outsource your photography editing.…

Basic Marketing Ideas for Photographers

Some years ago, I watched a marketing video that a very successful entrepreneur put together. In the video, they said something that has really stuck with me – “In order to have a steady flow of leads, you need at least 7 marketing channels going at all times.” For me, I found this to be…

coffee cup with 'ugh' on it

What NOT to do When Outsourcing Your Photography

Ok, I’ve been doing photography outsourcing for a long time. Almost a decade, in fact. That’s longer than some photographers have even been in business. Needless to say I’ve learned what does and doesn’t work when it comes to outsourcing, and what you should do to ensure you have a successful outsourcing relationship. Beware though…

Should You Outsource Editing or Hire In-House?

One of the questions I see asked in photography groups all the time is whether or not they should outsource their editing to a company or hire someone in-house to help them. Since my job is primarily as an outsourcer, you’d think my answer would always be to outsource to an editing company. …but you’d…

Case Study: How Outsourcing Helped Claire Net $10k Extra

You read that right – net, not gross, an extra 10k. Claire (from Claire Harvey Photography) has been one of my clients for the past year or so, and outsourcing has been a huge help in helping her take her business to the next level. In this interview she talks about: What it was like…

A Step-By-Step Guide on How To Start Outsourcing For Your Photography Business

So you’ve started your photography business, and everything is going swell. You’ve got clients, you’re busy, and you love being your own boss. And this is really good, except for one problem: you find yourself scrambling to meet deadlines, you live at your computer, and your family is wondering when you’re actually going to make…

How To Train Your Editor

In this video, I’ll walk you through some of the steps you can take to train an editor to learn your editing style. Turns out, it’s not as hard as you would think. …But DOES require a virgin sacrifice. Kidding! It totally doesn’t. Some nice gifs would be a fine alternative. If you’re curious to…