cheetos by a window

Why Photographers Shouldn’t Edit Their Own Photos

By just typing the title of this blog post I can hear the collective buttholes of the photography industry puckering. I also can’t wait to get a bunch of angry comments from photographers claiming how ‘real photographers’ don’t outsource, and how it makes you a sham of a photographer if you outsource your photography editing.…

Basic Marketing Ideas for Photographers

Some years ago, I watched a marketing video that a very successful entrepreneur put together. In the video, they said something that has really stuck with me – “In order to have a steady flow of leads, you need at least 7 marketing channels going at all times.” For me, I found this to be…

coffee cup with 'ugh' on it

What NOT to do When Outsourcing Your Photography

Ok, I’ve been doing photography outsourcing for a long time. Almost a decade, in fact. That’s longer than some photographers have even been in business. Needless to say I’ve learned what does and doesn’t work when it comes to outsourcing, and what you should do to ensure you have a successful outsourcing relationship. Beware though…

Should You Outsource Editing or Hire In-House?

One of the questions I see asked in photography groups all the time is whether or not they should outsource their editing to a company or hire someone in-house to help them. Since my job is primarily as an outsourcer, you’d think my answer would always be to outsource to an editing company. …but you’d…

Case Study: How Outsourcing Helped Claire Net $10k Extra

You read that right – net, not gross, an extra 10k. Claire (from Claire Harvey Photography) has been one of my clients for the past year or so, and outsourcing has been a huge help in helping her take her business to the next level. In this interview she talks about: What it was like…

A Step-By-Step Guide on How To Start Outsourcing For Your Photography Business

So you’ve started your photography business, and everything is going swell. You’ve got clients, you’re busy, and you love being your own boss. And this is really good, except for one problem: you find yourself scrambling to meet deadlines, you live at your computer, and your family is wondering when you’re actually going to make…

How To Train Your Editor

In this video, I’ll walk you through some of the steps you can take to train an editor to learn your editing style. Turns out, it’s not as hard as you would think. …But DOES require a virgin sacrifice. Kidding! It totally doesn’t. Some nice gifs would be a fine alternative. If you’re curious to…

Are you making these editing workflow mistakes?

Are You Making These Editing Workflow Mistakes?

I took this photo of my friend Molly when we were having a work day at a local coffee shop.  I’ve been a professional editor now for about 8 years. I do my best to work with each photographer’s workflow, and truthfully almost every photographer I work with has a slightly different workflow than another. …

How to edit newborn skin tones

How To Edit Newborn Skin Tones

A while ago I sent out an email asking people to send me their editing questions. Shannon emailed me back and said: “I have trouble editing newborn skin. Redness, flakiness, uneven skin tones, blotchiness, etc.” Having edited plenty of newborn skin in my years spent editing, I get what she means! Newborn skin can be really…

Pocketwatch

Do You Know When To Start Outsourcing?

One of my audience members asked me how you know when it’s time to start outsourcing. Which is actually a really super awesome question. The short answer is, ‘before you need to.’ But that’s still not overly helpful. So, how do you know? In this post I’ll walk you through how to figure out if…